Blake Mitchell, head of Interact, has joined the Wellfare Advisory Board.

Interact is a creative agency obsessed with the food & beverage industry, wholly focused on helping brands embrace strategically-led design. Their work with emerging brands like Koia, Country Archer, Fat Snax, Vive and Weller is widely celebrated — and time and time again, results in increased brand awareness, customer retention and sales. They build brand identity systems that elevate products, cut through categories and galvanize customers.

As a member of the Advisory, Blake will guide our brand building strategy and help cultivate corporate partnerships in the natural food space.